Case Study: Financial Advisor
Our challenge was to generate high-value agency leads within a limited advertising budget without any past data.
The Process
To achieve the level of success our client was looking for, we did the following:
- Built a new funnel from scratch.
- Focused on cold audiences (due to a lack of past data).
- Kickstarted a campaign budget optimization (CBO) campaign with at least 3 ad sets.
- Started off with massive audiences, giving Facebook more room to optimize for the best results.
- Continually tested multiple new creatives and ad copy.
- Conducted 4-6 weeks of RFT testing.
The Results
This is what was achieved in just under 90 days:
New Leads Generated
Cost per Lead
Total Ad Spend
Lead Conversion Rate
Testimonials
See what our customers have to say about how we solved their digital marketing challenges.
“We have seen incredible results with Highpoint, including 200% growth in organic traffic, 90% increase in high-converting lead generation, and the lowest CPL of $8.70. Communication is great! They are always available to provide in-depth answers and their turnaround is exceptionally fast.”
Search Engine Optimization
Technical SEO, Local SEO, Mobile SEO, Content Creation & Optimization, Link building
Email Marketing
Email sequences for both eCommerce or lead generation
Google/Facebook Ads
Full funnel build, strategy, keyword, message, and testing.
Other Services
Web development, ad creatives, ad funnel audits, mobile/SMS marketing, and more.
Tell Us Your Challenges
We would love to hear from you about the challenges you are facing with your digital marketing. Leave us a message.